Episode 46
Brad Payne: Integrating FinOps and Business Strategy
Published on:
22nd October, 2025
Episode 46 Brad Payne: Integrating FinOps and Business Strategy
Brad Payne, who leads the FinOps team at PointClickCare, shares how his team tackled cloud cost challenges not by jumping straight into optimization — but by focusing first on allocation and unit economics. That shift helped them uncover how cloud costs connected to specific products, customers, and revenue — sparking deeper collaboration with finance, pricing and packaging, and product teams. This resulted in FinOps moving beyond infrastructure to influence real business decisions.